At the movies

Mahesh Babu’s family ad thrills fans

It is unusual for Mahesh Babu to be visible in the social media space when he is in the middle of shooting a film. But Sarileru Neekevvaru has been different. Not only have the makers of the movie been releasing teasers and looks from the movie at regular intervals in the run-up to its release on Sankranti.

And now Mahesh, otherwise an intensely private person, has now done another rare move. A family ad in which wife Namrata, who has acted in both Hindi and Telugu movies and now is the final word on Brand Mahesh Babu and their children, Gautam and Sitara figure. This one is for real estate firm, Sai Surya Developers. Mahesh Babu fans who are ensuring the ad goes viral are obviously thrilled. 

The ad does not do in the face marketing of the product and lets the visuals do the talking. The line of the ad is that you are the superstar for your future.

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